Moët Hennessy launches the first edition of the world living soils forum: mobilize and take action for the living soils

True to its longstanding commitments to the Living Soils, reiterated at Vinexpo Paris in 2020, Moët Hennessy, the Wines & Spirits division of the LVMH Group, is holding the first edition of the World Living Soils Forum (WLSF) from June 1 to 2, 2022, in Arles-en-Provence. Organized around an open and participatory agora for the dynamic and collective sharing of solutions, this event will bring together scientists and international experts, committed personalities, and participants primarily working in viticulture to further strengthen Moët Hennessy's action plan to protect living organisms and the environment.

【 A COMPREHENSIVE AND RESPONSIBLE REFLECTION ON LIVING SOILS 】

A desire to preserve the soils has always been in the DNA of Moët Hennessy, its Maisons and their founders, eager to pass their terroirs and craftsmanship down to future generations.

Moët Hennessy has put the Living Soils at the center of its sustainable development approach, within the context of a changing environment with complex challenges.

The fundamental mission of the WLSF is to further accelerate the development and sharing of knowledge to support soil protection and regeneration in viticulture at a global level. This objective includes the preservation and development of biodiversity, adaptation to climate change, and the management and minimisation of water consumption. Thus, the Forum will bring together experts from all over the world, scientists, researchers, and participants from the wine industry, to share experiences, best practices, and solutions applied in other countries and even other fields of agriculture.

Philippe Schaus, President & CEO of Moët Hennessy, stated: "We need to find new and ambitious solutions to the challenges directly and indirectly related to soil conservation and regeneration in viticulture. Then, we need to share them, so they become available to the whole world. The very future of our business depends on it! This is the purpose of this first edition of the "World Living Soils Forum" for which we have assembled a committee of internal and external experts from all over the world to draw up a program that is both ambitious and original. We want this forum to be a place of global discussion for the entire industry to take action quickly and even better, within a rigorous scientific framework.”

MHD Moët Hennessy Diageo K.K.

A Place to Express Your Authentic Self: MHD’s participation in Tokyo Pride 2025

MHD Moët Hennessy Diageo participated in Tokyo Pride 2025, one of the largest LGBTQ+ events in Asia, which celebrated its 14th edition this year. Held during pride month, June 7th and 8th, the Pride Festival welcomed approximately 273,000 attendees over two days, each coming together to celebrate and support the rights and diversity of the LGBTQ+ community. The event also saw companies, organizations, and individuals communicate their efforts toward diversity and inclusion from their respective standpoints.

This year marked a significant evolution for the event, with a name change from Tokyo Rainbow Pride to Tokyo Pride. The change reflects a broader scope, shifting the focus beyond LGBTQ+ rights to address various intersecting human rights issues, including gender, race, and disability. The central theme for the event, “Same Life, Same Rights”, delivers a strong message affirming that all lives deserve equal rights, free from discrimination and prejudice. Tokyo Pride 2025 will continue throughout pride month with a range of events, with the initiatives that aim to raise awareness of the complex challenges faces by the LGBTQ+ community and foster open dialogue around inclusion and equity.

As a platinum sponsor, the LVMH Moët Hennessy Louis Vuitton Japan proudly supported the event. On June 8th, around 250 employees from various maisons, including MHD, marched in the Pride Parade, which was filled with an atmosphere of warmth, solidarity, and celebration in the Shibuya and Harajuku areas. As part of MHD’s sustainability manifesto, "Living Soils, Living Together," our participation in Tokyo Pride represents one aspect of our ongoing commitment to “engaging with society”. This was also an opportunity to re-visualize DE&I (Diversity, Equity & Inclusion) initiatives both internally and externally, and to show a commitment to supporting and walking together with the community.

MHD, together with the LVMH Group, will continue to promote DE&I initiatives and strive to ensure that our corporate efforts spark new findings and learning opportunities for each and every employee.


 

MHD Moët Hennessy Diageo K.K.